
DKMS x Ciberdime – World Blood Cancer Day
Five creators take a stand on World Blood Cancer Day – raising awareness, connecting with others, and inspiring their communities to register as stem cell donors.
For the World Blood Cancer Day, DKMS invited five of our creators to an information event in Cologne. There, they learned about the possibilities of stem cell donation and had the opportunity to connect with patients, donors, DKMS experts, and around 30 other creators.
The event featured panel talks and interactive elements to raise awareness and provide in-depth information on stem cell donation and blood cancer.
All participating creators attended on a charity basis, creating content for Instagram, TikTok, and Twitch to inspire their communities to register with DKMS and become potential donors.